How to photograph jewellery with your smartphone

Today’s marketplace is undeniably, and increasingly, online. Phonography (a term coined to define photography using a smartphone) is a cost-effective, convenient and user-friendly way to produce images good enough for your website and social media accounts, and perhaps even for display on smaller printed materials. Make no mistake – this will not produce the same result as DSLR cameras, and you may want to spend a bit of money on a better camera app, tripod or proper grip attachment or even a lens – however there are cheap DIY hacks for this you can try as well. Team CPM have put together 7 tips to get you going:

Goal Setting

By now most of us know that effective goal setting is more than just listing what we want to achieve and crossing our fingers that we make it happen. We’ve heard about S.M.A.R.T. goals, and of course we need to be committed to an actionable plan. But there is a growing movement to delve deeper into the reasoning behind these goals and to examine whether or not this is something you genuinely want to achieve or if it’s a societal expectation that you’ve never really given much thought to.

Secure your business and employees through the demanding peak sales season ahead

For many jewellers, business will pick up steadily throughout the coming month. Stores will be more crowded and operating hours may be extended in order to accommodate shoppers and finish special orders. It’s crucial to not let your security protocols slip now, especially when hours can run long and sales assistants get tired. Here are some ways you can take your safety into your own hands:

CPM CAPE TOWN STAFF RECEIVE THEIR JCSA CERTIFICATIONS

The Professional Technical Skills Certificate initiative, which recognises the expertise acquired by employees in the workplace, has been fully embraced by Cape Precious Metals. We are proud to have assisted with the Refining Technician certification and we are currently assessing all our employees involved in refining-related processes.

CPM REFINERY STAFF RECEIVE JCSA CERTIFICATION

In April 2018, The Executive Committee of the JMASA launched the ‘Professional Technical Skills Certificate’, the aim of which is to recognise the skills acquired by employees in the workplace. Cape Precious Metals welcomed this initiative and is proud to have assisted in the creation of the Refining Technician certification.

Caring for your Findings

Proper care and handling of your findings can help maintain their beauty (and resale value and suitability!) for years to come.

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