Celebrating the History, Craftsmanship & Care Behind Every Piercing
Every piercing tells a story. From ancient cultural traditions to modern self-expression, body piercing has remained one of the most timeless forms of adornment across generations and cultures. With International Body Piercing Day taking place on 28 June, it offers the perfect opportunity to celebrate the artistry, history and professional standards behind safe, quality piercings.
At CPM, we believe that beautiful jewellery should always be backed by trusted craftsmanship, quality materials and proper aftercare – which is why our Steri Stud range has become a trusted choice for studios, retailers and customers alike.
A Brief History of Piercing
Piercing has existed for thousands of years and has held significance across many civilizations around the world. Ancient Egyptians associated certain piercings with status and wealth, while Roman soldiers were known to wear nipple piercings as symbols of strength and masculinity. Across India, Africa and Indigenous cultures, piercings have long represented spirituality, identity, beauty and rites of passage.
Over time, piercing evolved from cultural tradition into a global form of fashion and self-expression. Today, professional piercing studios place greater emphasis than ever before on hygiene, sterilisation and safe materials – making quality jewellery and proper piercing techniques essential.
Why Professional, Sterilised Piercing Jewellery Matters
Modern consumers are far more conscious about hygiene and skin sensitivity than ever before. Especially for first-time piercings, choosing professionally sterilised jewellery can make all the difference in ensuring a comfortable healing process.
CPM’s Steri Stud collection is designed for peace of mind:
- Individually sterilised and sealed
- Suitable for sensitive ears
- Professional-grade quality
- Ideal for first-time piercings and studios
- Available in both gold and silver options
Whether for piercing professionals, jewellery stores or customers purchasing a trusted pair for everyday wear, Steri Studs combine safety with quality craftsmanship.
Hosting an In-Store Piercing Event
International Body Piercing Day also presents a great marketing opportunity for retailers and piercing studios. Hosting a small in-store event can help create engagement while educating customers about safe piercing practices and aftercare.
Some simple ideas include:
- Piercing specials or discounts
- Educational demonstrations
- Product showcases
- First piercing promotions
- Aftercare product bundles
- Hygiene and jewellery care tips
- Social media giveaways or photo moments
Creating an informative and welcoming environment helps build trust with customers while positioning your store as a professional destination for safe piercing solutions.
Piercing Aftercare Matters
Proper aftercare is just as important as the piercing itself. Good hygiene and consistent care help support healing and reduce irritation.
A few important aftercare reminders for customers:
- Always wash hands before touching a piercing
- Clean the area gently using recommended aftercare products
- Avoid twisting or unnecessarily handling jewellery
- Keep hair products, makeup and perfumes away from fresh piercings
- Avoid swimming during the initial healing period
- Never remove jewellery too early during healing
CPM also stocks piercing aftercare ointment to help support healthy healing and long-term comfort.